You've been told you need an author website, that it's a key promotional tool. Fair enough, you've either used a free and easy do-it-yourself site builder like Weebly, Wix, Wordpress, or commissioned a professional to build a site for you. Job done? Nope. Not if you want your site to work for you effectively. Google Digital Garage offers a free on-line course (delivered via short videos) to help you understand how to ensure your site performs to your maximum advantage. Sure, the tutorials are pretty basic, but basic is good when wrapping your head around digital, and I'm learning masses of useful stuff.